Marketing & PR - RE:Anime Films: Naruto Live-Action

RE:Anime Films, a indie film studio producing live-action anime adaptations, released its live-action "Naruto: Climbing Silver", a web-series based of an internationally beloved mange/anime series. In order to raise audience engagement and awareness, I developed and implemented multiple Marketing & PR campaigns (trailer & official release)

PR

• Lead and manage publicity campaigns for both the trailer and official release to gain media coverage on outlets and blogs.

Covered in:

• Yahoo

• CBR

• GeekTyrant

• ComicBook.com

• Broadway World

• Nextshark

• Inquirer.Net

• TV Over Mind

• Comic Years

Multicultural PR

• Nextshark - Asian American Representation Article

• Critical Hits - Brazilian Fandom

• Games Village - Italian Fandom

• Nacion Flix - Latin Fandom

• Ovicio - Brazilian Fandom

Marketing

(Digital/Multicultural/Influencer)

• Develop and lead partnerships with Youtubers and Multicultural Influencers to drive social media exposure and community engagement

• Strategize partnerships and outreach to international media outlets to target global audiences (Latin America, Europe)

Youtuber/Influencers include:

• RT TV (1.3M subscribers)

• Internet City (951K subscribers)

• The Normies (848K subscribers)

• Suzy Lu (488K subscribers)

• Spaz Boys Comedy (303K subscribers)

• Michael Angelo (148K subscribers)

• Brian X Stephanie (184K subscribers)

• Double Dragon Bros (111K subscribers)

• Dread Dads Podcast (28K subscribers)